Welcome to...
A curated plus size fashion marketplace, inclusively in sizes 12 to 40.
Our mission
To build an inspiring, community-led plus size shopping experience that's personalized for your style, size and spend. We are committed to minimizing our environmental footprint and inspiring others to do the same.
Our values
Self Expression
Being your authentic self is a basic human right. We believe in the power of self expression and encourage you to have fun and play with style.
Inclusivity
For too long, 'plus size' has been outcast and excluded from fashion. We celebrate fashion for every size and are inclusive of sizes 12 - 40.
Positive Impact
We are not willing to compromise people for things. We only partner with ethical brands and educate our community on how to make sustainable choices.
Commmunity
We are a safe, supportive space for plus size people. We have zero tolerance for fat shaming and are welcoming to all bodies.
Why we do what we do
To make a positive impact for plus size people and the planet.
The fashion you demand.
Our story
Why we started
Hi, we're Sylvie and Danielle and we're the two sisters and co-founders of Insyze. It's an honor that you're here and reading our story, so let us tell you how it all began.
Growing up as a plus size woman, Danielle could never find the clothing she loved in her size. Boutiques and mainstream brands didn't do 'plus size fashion'. It was an afterthought, a speciality section or just non-existant. Of the few options available to her, the plus size clothing was frumpy, boring, not trendy and littered with tacky cartoons. As if plus size women want to dress as a 5 year old or a 75 year old. No thanks.
When we hit our twenties, there were some improvements. More and more independent brands started to offer plus sizes - but they were hard to find. Then we discovered that 70% of women in the US are plus size, yet only 20% of apparel is made in plus sizes. This statistic blew us away. How could this be possible? Even though we knew first hand that it was true.
So we decided to do something. In 2020, we created Insyze as an inspiring, community led plus size fashion space - an experience that brings amazing brands onto one place and helping plus size people find their fashion groove with inspirational, stylist curated outfit ideas.
We levelled up by only inviting ethical brands onto Insyze and making our shopping experience video first, with customer video reviews that show what items really look and fit like on every body.
Insyze is not just a place to shop, we also have a kickass community of plus size people supporting each other in fashion advice and body confidence.
We're proud to be a community-led plus size marketplace, inclusively in sizes 12 - 40.
Meet the founders
Sylvie and Danielle founded Insyze in 2020, but we're not the only ones who are central to Insyze. We're a diverse global team based across Chicago, Las Vegas, LA, Sydney and Leeds. We all love fashion and the art form of creative self expression. That's why it's one of our core values is self expression. We want every plus size woman and person to look and feel their best self!
When we're not working on Insyze, we love to travel, eat good food and spend quality time with the people (and pets) we love.
Our commitment to sustainability
We know there's still a long way to go in making plus size fashion sustainable. As a start-up, we're doing our best with the resources we have right now, but we know we can do more. Our pledge is to improve month on month, year on year at making plus size fashion better for people and the planet.
We plant a tree for every order we receive and are working towards becoming B-Corp certified.
We research every brand that we list so we can create a comprehensive sustainability profile for them. This is to help educate our customers on the garments and the brands that make them so they can make an informed purchase decision.
Our stylists show how an item can be worn in multiple ways - so that customers can get the most out of their purchases
Our packaging is compostable to reduce packaging waste